Posting on Instagram is fun, but engaging with your friends and followers is just as important. Sure, you could post a photo, get a bunch of comments and just ignore it. But if you’re really trying to up your Instagram game, then you need to be more interactive with your audience. After all, what is the point in having a bunch of followers if you’re not staying engaged? On the other hand, maybe you’re somewhat new to the realm of Instagram and you aren’t raking in a ton of likes and comments. No problem. Here are a few ways that I get my followers to engage more.
1. Sharing Is Caring
Before I start blabbing about a bunch of ways to get engagement, you need to understand the good ol’ phrase “what goes around comes around.” In this case, it’s a little thing called digital karma. Don’t expect interaction on your content if you’re not interacting with others. With that being said, like other posts, comment on pictures, and give just as much as you receive. P.S. be authentic. “Spam liking” a bunch of photos is not going to get you anywhere.
2. Hashtags Are Your New BFF
If you’re not adding hashtags to your Instagram photos or stories then you’re seriously missing out. I can tell you first-hand that posts with hashtags perform a lot better than those without. You can also use up to 30 hashtags on a single post. However, avoid using hashtags that are irrelevant to what you’re posting about. People can see right through bad intentions or trying to shortcut your way to the top.
3. Add A Location
A great way to increase engagement is by adding a location to your posts. Some people don’t actually like to use this feature because the internet is a scary place. But what I like to do is post a photo or story with my location after I’ve already left there. That way, it saves me from creepy stalkers but also gives followers an idea of where I was at or what I was doing. Also, other people who search for that place will see your photo.
4. Tag, You’re It
When it comes to engagement, you need to expand your bubble. How does one do that, exactly? Through tagging others, of course. By doing this, your photo will show up on another page in their tagged section. I personally like to tag brands, places, or other relevant tags on my Instagram photo. Side note: avoid tagging irrelevant people or things. People will quickly get annoyed and lose trust in you.
5. Ask & You Shall Receive
One of the best ways to get your followers to interact is by posting on your Instagram story. A story tool that I love to use is called Questions. Whether I’m asking for an opinion, or I want my followers to ask me something, the questions tool is a great way to get people to share what they’re thinking. You can also share their responses on your story for everyone else to see.
6. Let Them Choose
Can’t decide what drink to order? Or are you not sure which shoes to wear? Let your followers decide. Instagram has a story tool called Poll. It’s similar to the Questions tool but in the form of a yes or no. I love it because it’s simple, to the point, and a fun way to let your followers interact with you. You can also customize the yes and no to something else more fitting if needed.
What are some ways that you gain interaction? Let me know in a comment!
Feel free to follow me